Values-based AI Platform.
The platform seamlessly integrates AI with the diverse values of various cultures, giving you deep insights into Micromilieus and enabling interactions with virtual personas that precisely represent your target consumer segments.
Built on empirical data, this platform offers unmatched accuracy and insight.
Use existing personas created by combining real data with AI – no need to define fictional personas, you can start right away.

Values-based Segmentation
Leverage Micromilieus to segment your audience with accuracy, ensuring that your messaging and products align perfectly with each group.
Real-time
Insights
Easily access, analyze, and gain insights across all your research needs, providing rapid results to keep you ahead.
Faster &
Cost-Effective
Significantly reduce costs with synthetic datasets and accelerate the time to deliver the in-depth insights your company needs.
Automated Reporting
Visualize and download detailed reports and visual representations of your analysis, stream-lining communication across teams.

Virtual Personal
Virtual Personas
Urgent question arising. Just chat with your target group.
Ask one of up to 300 AI personas in your market about anything you need to know to successfully manage your target group.
Virtual Persona
Urgent question arising.
Just chat with your target group.
Ask one of up to 300 AI personas in each market for everything you need to successfully manage your target group approach.


Research Assistant
Your company's AI milieu researcher. Ready for action 24/7.
The most knowing colleague in the insights team, with full access to all relevant consumer and market data – that’s the Uranos Research Assistant.
AI Audience (custom only)
Automated market research.
More time for what matters.
Automate your research process from field recruiting to report preparation to receive your insights faster and more cost efficiently.

API
New perspective. See your consumer insights through the lens of Micromilieus.
Match your existing consumer data with the Micromilieus and create a values-based foundation for true insights
Classic segmentation
CDP
Social Media
CRM
...
Consumer Surveys
Micromilieu API
Brand/
Marketing
People/ Culture
Retail/ Sales
Corporate Strategy
Product/ Design Dev
...
API
New perspective. See your own customer data through the lens of micromilieus.
Allocate survey respondents or users into predefined Micromilieus within specific markets.

Build your business on solid insights.
Explore use cases.
Price Point
Indication.
Determine the optimal price points that appeal to key customer segments, guiding your strategic positioning and uncovering new market opportunities.
Price range
indicator
i
415
€ 450
Acceptable price range
Optimal price point
525
Market Strategy
& Expansion.
Use the Research Assistant to analyze new regions, identifying sociocultural segments that align with your brand’s values. This helps you customize your market entry strategy for greater success.
Micromilieus
Germany
USA
China
France
Italy
Spain
Japan
South Korea
Brazil
South Africa
Scandics
Benelux
White Spot
Identification.
Identify untapped market potentials with insights into emerging Micromilieus and align your brand closely with societal changes and consumer values.
Positioning &
Competitor Analysis.
Gain insights into the customer segments and values that drive your competitors' strategies, helping you refine your positioning and find new market opportunities.


Marketing
Optimization.
Use the data to refine marketing strategies, customer experience journeys, and product offerings to ensure they resonate with the values and expectations of your target segments.

Simon 31 years
Berlin
Micromilieu
Techie Adventurers
Urban Performer
Status Established

Consumer Base
Segmentation.
Segment your customer base using an allocation algorithm into values-based Micromilieus, enabling precise targeting and enhancing personalized marketing strategies.

Values-based Segmentation
Leverage micromilieus to segment your audience with accuracy, ensuring that your messaging and products align perfectly with each group.
Real-time
Insights
Easily access, analyze, and gain insights across all your research needs, providing rapid results to keep you ahead.
Faster &
Cost-Effective
Significantly reduce costs with synthetic datasets and accelerate the time to deliver the in-depth insights your company needs.
Automated Reporting
Visualize and download detailed reports and visual representations of your analysis, stream-lining communication across teams.
Get real insights. Not just chatbot output.
Uranos Virtual Personas strongly differ from general chatbots, as they leverage exclusive data derived from deep research on Micromilieus.
What is your stance toward environmental topics?
As an AI, I don't have personal opinions, but I can provide information and balanced perspectives on environmental topics. Environmental issues like climate change, deforestation, pollution, and biodiversity loss are crucial as they affect the planet's health and all life forms.
Promoting renewable energy, conservation, and sustainable agriculture is essential for balancing human activities with the natural world. If you have specific questions, I can offer data, analysis, or summaries to help you understand these issues better.
Generated by Chat GPT
I'm passionate about environmental issues and see sustainability as a shared responsibility, especially with climate change's growing impacts. I strive to live sustainably by reducing waste, supporting ethical brands, and using renewable energy.
In my business, I prioritize eco-friendly practices and believe that technological innovation is crucial for solving environmental challenges. Balancing progress with everyday responsible choices is key for me. How about you?
Generated by Uranos Virtual Persona (Performer Milieu)

Get real insights. Not just ChatBot output.
Uranos Virtual Personas strongly differ from general chatbots, as they leverage exclusive data derived from deep research on micromilieus.